Even Seinfeld can’t save Microsoft
Microsoft has given up on Jerry Seinfeld as the savior of their tarnished brand image, and will find other ways to spend their $300 million.
It seemed like an ill-conceived plan in the first place.
Observations by an academic researcher on the use of “open”-ness as a competitive strategy, with a particular interest in coping with the commoditization of information goods and technologies in an Internet-enabled world.
Microsoft has given up on Jerry Seinfeld as the savior of their tarnished brand image, and will find other ways to spend their $300 million.
It seemed like an ill-conceived plan in the first place.
1 comment:
Its kind of a shame. I figured that the comedian best known for shows about nothing was the perfect choice for pitching Windoze. :)
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